OUTSTANDING TRANSFORMATION
Smarter pricing strategies and a digital overhaul create a surprising year on year growth result!
…I can’t believe that they achieved exactly what they said they would. With my accounting background, I took their promise of revenue growth with a grain of salt, thinking it was just their marketing hype. I gave them a go anyway and the rest it history. Making sure our accommodation assets make money is no longer a concern.”
Justin Ham, Director – Waterloo Bay Hotel
A succesfully ran suburban Hotel with a strong local ‘entertainment’ following, however, were leaving large sums on money on the table through their under-perfoming 39 accommodation assets.
Having a mix of Pub rooms, Motel rooms as well as Apartments made it even more challenging to get a simple message out there and to atrract some of the local demand that did already exist.
We immediately began employing smarter pricing strategies through a 3-times per week revenue management service. By simply having the finger on the pulse with more competitive and flexible pricing, we began to take up some market share.
Then we completed a number of small digital optimisation projects providing better online visibility and bookability. This provided a platform for some impressive growth!
The occupancy is through the roof, we are almost 90% at times throughout this past 6 months. There is no way we could have achieved that whilst trying to run a busy hotel and manage the accommodation side.
ADAM HARRISON, DIRECTOR
Mackay Seabreeze Apartments
They have really understood our requirements, the relationship has been excellent…the market is very tough, but in that market we have grown in rate and occupancy, I don’t believe we could have done that on our own.
GREG MAGUIRE, Owner
Powerhouse Hotel Group
They knew what they were doing, particularly with the website. We learned a lot from them… We can see an immediate improvement on the operations side.
CAMILA CASTILLO, MARKETING & SALES MANAGER
Waterfront Melbourne Apartments
We run a good pub, but really need help with how to sell our rooms. That part of the business was completely underperforming until we got Michael & Andreas involved
JUSTIN HAM, OWNER
Waterloo Bay Hotel
Our business has grown by 23% in only our first 8 months… providing a 6:1 return on investment for us. Money well spent
DEANNE RUSSELL - HOTEL DIRECTOR & STRATEGIST
BELCONNEN WAY HOTEL
We have visibly increased our position in the market, and have gained confidence in our product to build and maximise our revenue and move forward with the tools to pull the levers to our success
PRU WILLIAMS, GENERAL MANAGER
Astor Inn
That the OTA’s don’t want you to discover!
A: 62 Bundawarrah Rd. Temora,
NSW 2666, Australia
