6:1 Return on Investment
Belconnen Way HotelOutstanding return on investment of 6:1 when comparing engagement costs to incremental revenue gains
BEAT the MARKET
The Market Pace
GROWTH RATE
%
Year on Year Growth
ACTUAL UPSIDE
Additional Revenue
PAYBACK
Return on Investment
FROM THE HORSES MOUTH…
“We are extremely impressed with the work from Hotel Strategy Co…
…our business has grown by 23% in only our first 8 months…providing a 6:1 return on investment for us. Money well spent”

Deanne Russell
Hotel Director & Strategist
THE RESULTS
Out pacing the market by 4x

Challenge
Belconnen Way Hotel & Serviced Apartments came to us looking for new ways gain traction in the market and manage the daily pricing of their inventory to the family investment was being maximised.
Having ran the business since inception for over 42 years, they were finding it difficult to keep up with latest advancements in technology, online visibility and smart pricing strategies.
Solution
We began with a comprehensive Gap Analysis where we conducted an external audit and benchmarked them against best practice. We provided and extensive list of recommendations for change and improvement which we quickly got to work on.
These changes began to bear fruit as we began providing a virtual revenue management service to them also, which resulted in a dramtic turnaround in their fiscal performance.
Testimonial
“We went from growing slower than the market, to out-pacing it by four times.”
Deanne Russell, Director