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  • Services
        • HOTEL MARKETING

          Online Distribution

          Sales Strategy

          Revenue Management

  • Process
  • Clients
  • Our Story
  • Contact
GET STARTED

STREETS AHEAD OF THE MARKET

MACKAY SEABREEZE APARTMENTS

Stunning year on year and market pace growth after 18 months of enagement and still performing well even through Covid-19!

MARKET GROWTH

-2%

HOTEL GROWTH

105%

ADDED REVENUE

358k

ROI

7:1

FROM THE HORSES MOUTH…

“They doubled our revenue in six months…

…the occupancy is through the roof, we are almost 90% at times throughout this past 6 months. There is no way we could have achieved that whilst trying to run a busy hotel and manage the accommodation side.”

Adam Harrison, Director – Mackay Seabreeze Apartments

THE RESULTS

Completely Out-Paced the Market!

Seabreeze-Market-Growth

CHALLENGE

We met Adam at NoVacancy Expo 2018 and while succesful in running the ‘entertainment’ side of the business, he was really struggling with how to make a profit from the 36 apartment units attached to the property.

The local Mackay market was operating at a growth rate of 5%pa when we first got invloved and we set a target for Seabreeze to achieve 30% year on year growth in the first 12 months. This meant the Market Opportunity for Adam was approx. $92,000 in additional revenue.

SOLUTION

We began with a Gap Analysis to understand what needed to be addressed, before working together on digital optimisation and general rebranding to improve online visibility and bookability. We got heavily focussed on their rate structure and were involved in their dialy pricing and revenue management.

After 18 months we were able to add incremental revenue of over $358,000 and had them completely out-pacing the local market even through the coronavirus pandemic downturn!

We are on a mission to help accommodation businesses
find better than market growth

THEY DOUBLED OUR REVENUE IN SIX MONTHS…

seabreeze hotel logo

The occupancy is through the roof, we are almost 90% at times throughout this past 6 months. There is no way we could have achieved that whilst trying to run a busy hotel and manage the accommodation side.

 5/5

ADAM HARRISON, DIRECTOR

Mackay Seabreeze Apartments

WE LOOK AT THEM AS AN ARM OF OUR BUSINESS...

Powerhouse Hotel Logo

They have really understood our requirements, the relationship has been excellent…the market is very tough, but in that market we have grown in rate and occupancy, I don’t believe we could have done that on our own.

 5/5

GREG MAGUIRE, Owner

Powerhouse Hotel Group

WITH THE RATE STRUCTURE THEY SET UP, WE ARE NOW 8X FASTER...

waterfront melbourne logo

They knew what they were doing, particularly with the website. We learned a lot from them… We can see an immediate improvement on the operations side.

 5/5

CAMILA CASTILLO, MARKETING & SALES MANAGER

Waterfront Melbourne Apartments

I CAN"T BELIEVE THAT THEY COULD MAKE SUCH A DIFFERENCE

Waterloo Bay Logo

We run a good pub, but really need help with how to sell our rooms. That part of the business was completely underperforming until we got Michael & Andreas involved

 5/5

JUSTIN HAM, OWNER

Waterloo Bay Hotel

WE ARE EXTREMELY IMPRESSED WITH THE WORK FROM HOTEL STRATEGY CO...

belconnen hotel logo

Our business has grown by 23% in only our first 8 months… providing a 6:1 return on investment for us. Money well spent

 5/5

DEANNE RUSSELL - HOTEL DIRECTOR & STRATEGIST

BELCONNEN WAY HOTEL

WE HAVE SEEN SOME OUR HIGHEST GROSSING MONTHS EVER

Astor-Inn-Logo

We have visibly increased our position in the market, and have gained confidence in our product to build and maximise our revenue and move forward with the tools to pull the levers to our success

 5/5

PRU WILLIAMS, GENERAL MANAGER

Astor Inn

seabreeze hotel logo
Powerhouse Hotel Logo
waterfront melbourne logo
Waterloo Bay Logo
belconnen hotel logo
Astor-Inn-Logo

TOP 9 CAUSES OF BOOKING LEAKAGE IN YOUR HOTEL BUSINESS

That the OTA’s don’t want you to discover!

(get these right and watch Your occupancy soar!)
FREE DOWNLOAD
9 easy ways to stop hotel booking leakage book
  • P: 1300 53 53 55
  • E: growth@hotelstrategy.com.au

A: 62 Bundawarrah Rd. Temora,
NSW 2666, Australia

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