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Logo_HotelStrategy
  • Services
        • HOTEL MARKETING

          Online Distribution

          Sales Strategy

          Revenue Management

  • Process
  • Clients
  • Our Story
  • Contact
GET STARTED

VIRTUAL HOTEL BDM

START WINNING NEW BUSINESS!

MORE ROOM NIGHTS, WITHOUT THE COST OF A SALES TEAM

HAVE OUR HOTEL BDM’S CHASING NEW ACCOUNTS FOR YOU!

Opt In Now

Corporate Accounts, Large Projects and Group Demand in your Area

We help hotel managers save the time, cost and complexity involved in chasing large volume room night opportunities in your area.

The best part is you don’t need to hire a sales team to do so. Our Virtual Hotel BDM service works on a pay-on-performance basis.

Opt in now
accomodation supply hotel strategy

Roll Out a Sales Program and Win New Accounts

With over 40 years experience brokering deals in the hospitality industry, we know what’s required when it comes to matching accommodation supply with demand be it for a specific project or ongoing transient needs across Australia.

Market intelligence, pricing structures, negotiation levers, guest needs, safety and sustainability, are just a few of the many considerations when it comes to procuring accommodation.

We match your property with relevant organisations and opportunities as we stay in touch with small, medium and large Businesses, Travel Management Companies, Consortia, Professional Conference Organisers, Government and Private Tenders.

  • Opportunity Found
  • Your Rooms Filled
  • Time & Hassle Saved
OPT IN NOW

Why Choose Us

  • Profesional Representation
  • Constant Market Monitoring
  • Network Of Projects & Companies
  • Depth Of Experience
  • Defined Sales Process
  • Established Tools & Templates
  • Pay On Performance Model
  • Time Saving & Hassle Removing

We are on a mission to help accommodation businesses
find better than market growth

THEY DOUBLED OUR REVENUE IN SIX MONTHS…

seabreeze hotel logo

The occupancy is through the roof, we are almost 90% at times throughout this past 6 months. There is no way we could have achieved that whilst trying to run a busy hotel and manage the accommodation side.

 5/5

ADAM HARRISON, DIRECTOR

Mackay Seabreeze Apartments

WE LOOK AT THEM AS AN ARM OF OUR BUSINESS...

Powerhouse Hotel Logo

They have really understood our requirements, the relationship has been excellent…the market is very tough, but in that market we have grown in rate and occupancy, I don’t believe we could have done that on our own.

 5/5

GREG MAGUIRE, Owner

Powerhouse Hotel Group

WITH THE RATE STRUCTURE THEY SET UP, WE ARE NOW 8X FASTER...

waterfront melbourne logo

They knew what they were doing, particularly with the website. We learned a lot from them… We can see an immediate improvement on the operations side.

 5/5

CAMILA CASTILLO, MARKETING & SALES MANAGER

Waterfront Melbourne Apartments

I CAN"T BELIEVE THAT THEY COULD MAKE SUCH A DIFFERENCE

Waterloo Bay Logo

We run a good pub, but really need help with how to sell our rooms. That part of the business was completely underperforming until we got Michael & Andreas involved

 5/5

JUSTIN HAM, OWNER

Waterloo Bay Hotel

WE ARE EXTREMELY IMPRESSED WITH THE WORK FROM HOTEL STRATEGY CO...

belconnen hotel logo

Our business has grown by 23% in only our first 8 months… providing a 6:1 return on investment for us. Money well spent

 5/5

DEANNE RUSSELL - HOTEL DIRECTOR & STRATEGIST

BELCONNEN WAY HOTEL

WE HAVE SEEN SOME OUR HIGHEST GROSSING MONTHS EVER

Astor-Inn-Logo

We have visibly increased our position in the market, and have gained confidence in our product to build and maximise our revenue and move forward with the tools to pull the levers to our success

 5/5

PRU WILLIAMS, GENERAL MANAGER

Astor Inn

seabreeze hotel logo
Powerhouse Hotel Logo
waterfront melbourne logo
Waterloo Bay Logo
belconnen hotel logo
Astor-Inn-Logo

Our Core Competencies

Because you’ve got better, more valuable things to be doing. Outsourcing this function to us is a smart use of your time & resources.

Let’s face it. If you want it done, you want it done right. And with our experience, we are the right crew to get the job done. Not only will we take it off your to-do list, but we will also ensure it is done well!

Opting-In to our Virtual Hotel BDM service gives you an instant sales team, on the hunt for opportunities for your business, without spending a red cent.

OPT IN NOW

Experienced Team

With over 40 years of combined hospitality and business development experience, we are well-positioned to act on your behalf.

Market Knowledge

We stay very close to all major markets in Australia and always have our finger on the pulse, which means we can’t be bluffed.

Needs Understood

We have a defined sales practice that we follow to source and identify opportunity, and then take this to market in search of the best match.

Negotiation Specialists

Win-win is a nice goal to have, but that’s not always the reality. We understand the levers at play and use them to get the best result for you.

FROM OUR CO-FOUNDER

mick_face_image

Increase your Room Sales the Easy Way

We have been wrestling with this idea of a ‘Corporate Sales’ type solution for years, now finally, we’ve found a way to deliver real value to our expanding base of clients

Traditional models, that we like to call the ‘Pay n Pray’ approach, often involve upfront fees, use outdated cold calling techniques along with redundant vanity metrics and KPI’s, are outdated and often end with poor results for the business.

Our Virtual Hotel BDM concept provides an extension to your business resources and gives you a fair, pay-on-performance service.

This is a perfect fit for those properties that don’t have the time, skill, or resources to dedicate to a more permanent business development and sales function to sell their accommodation inventory.

Michael harper signature

MICHAEL HARPER

SALES & MARKETING SPECIALIST

NEXT STEPS

OPT-IN

It’s Free and it only takes 30 seconds!

KICK START

Book your on-boarding meeting and together we’ll create a plan of attack.

WAIT FOR RESULTS

Relax, while we get to work. We’ll be in touch when opportunities arise.

Blog

Booking Leakage

National ATDW Day

National ATDW Day is a tongue in cheek celebration, to serve as a reminder to update your property listings on the ATDW website. Unfortunately, if you don’t go and update your information at least once a year, your information will expire and your online visibility will plummet.
Booking Leakage

What Is Poor Policy Leakage

An often overlooked area of booking leakage and conversion is around your cancellation policy and terms and conditions. Most properties we see sit on two extremes: either they’re overly verbose and have detailed conditions, or their policies are very loose, leaving the property exposed.
Booking Leakage

What Is Social Proof Leakage?

If you’ve been around the industry for any amount of time, we have no doubt that you understand the value of a good review rating.
Booking Leakage

What Is Competitive Pricing Leakage?

Competitive pricing is all about implementing a true dynamic pricing strategy that ensures you are charging the right rates at the right times.
Website Leakage
Booking Leakage

What Is Website Leakage?

Fixing your website leakage is a relatively simple process and can make a big difference to your conversion rates.
Message Clarity Leakage
Booking Leakage

What Is Message Clarity Leakage?

It’s crucial that your words and messaging provide absolute clarity about what you are offering and why they should choose you.
Graphics Leakage
Booking Leakage

What Is Graphics Leakage?

If you’re not consistent in the quality of how you present your listing through imagery, videos and icons, you’re likely going to create a graphics leakage.
Trust Leakage
Booking Leakage

What is Trust Leakage?

There are two elements under the trust leakage umbrella: pricing trust and presence trust. Read on for more info.
Booking Leakage

National ATDW Day

National ATDW Day is a tongue in cheek celebration, to serve as a reminder to update your property listings on the ATDW website. Unfortunately, if you don’t go and update your information at least once a year, your information will expire and your online visibility will plummet.

Booking Leakage

What Is Poor Policy Leakage

An often overlooked area of booking leakage and conversion is around your cancellation policy and terms and conditions. Most properties we see sit on two extremes: either they’re overly verbose and have detailed conditions, or their policies are very loose, leaving the property exposed.

Booking Leakage

What Is Social Proof Leakage?

If you’ve been around the industry for any amount of time, we have no doubt that you understand the value of a good review rating.

Booking Leakage

What Is Competitive Pricing Leakage?

Competitive pricing is all about implementing a true dynamic pricing strategy that ensures you are charging the right rates at the right times.

Website Leakage
Booking Leakage

What Is Website Leakage?

Fixing your website leakage is a relatively simple process and can make a big difference to your conversion rates.

Message Clarity Leakage
Booking Leakage

What Is Message Clarity Leakage?

It’s crucial that your words and messaging provide absolute clarity about what you are offering and why they should choose you.

Graphics Leakage
Booking Leakage

What Is Graphics Leakage?

If you’re not consistent in the quality of how you present your listing through imagery, videos and icons, you’re likely going to create a graphics leakage.

Trust Leakage
Booking Leakage

What is Trust Leakage?

There are two elements under the trust leakage umbrella: pricing trust and presence trust. Read on for more info.

Ready To Increase your Occupancy, Revenue & Profits?

1300 53 53 55
  • P: 1300 53 53 55
  • E: growth@hotelstrategy.com.au

A: 62 Bundawarrah Rd. Temora,
NSW 2666, Australia

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